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Re: Market Research 101 [message #74980 is a reply to message #74978]

Thu, 10 February 2011 07:59

David Fanning
Messages: 11724
Registered: August 2001

Senior Member

Paolo writes:

> Color: how many pages have illustrations? I would
> think it may be possible to limit color to the illustrations
> and use B&W for the text - that should contain the costs.
> I am assuming the printer would charge differently for
> grayscale pages then colored pages, which may or may not
> be true.

Yes, this is an option I am exploring. The problem really
is that the book has LOTS of figures. Figures, I would
argue, are the whole POINT of the book! And with very
few exceptions, the figures are in color. Setting up
a "mixed" book is expensive, too. So that pretty much
means once it is set, you don't want to add a clarification
paragraph that throws all the figures onto the B&W page!
Basically, a set-up nightmare, is what I am saying. :-(

> If you worry about illicit PDFs... It turns
> out that scanners with OCR are so common and cheap that
> I doubt it makes any difference if you provide it or not
> yourself anyway.

Yes, I've never made good career decisions (except, possibly,
to spend a good deal of my working life playing tennis).
My decision to become an "author" in my dotage is probably
one of my worst. :-(

Cheers,

David

--
David Fanning, Ph.D.
Fanning Software Consulting, Inc.
Coyote's Guide to IDL Programming: http://www.idlcoyote.com/
Sepore ma de ni thui. ("Perhaps thou speakest truth.")

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[Message index]

		Re: Market Research 101 By: Teddy Allen on Thu, 10 February 2011 11:33
		Re: Market Research 101 By: David Fanning on Thu, 10 February 2011 10:48
		Re: Market Research 101 By: astroboy2k on Thu, 10 February 2011 10:38
		Re: Market Research 101 By: David Fanning on Thu, 10 February 2011 10:19
		Re: Market Research 101 By: David Fanning on Thu, 10 February 2011 09:28
		Re: Market Research 101 By: Carsten Lechte on Thu, 10 February 2011 09:18
		Re: Market Research 101 By: David Fanning on Thu, 10 February 2011 09:05
		Re: Market Research 101 By: Carsten Lechte on Thu, 10 February 2011 08:42
		Re: Market Research 101 By: David Fanning on Thu, 10 February 2011 08:31
		Re: Market Research 101 By: ben.bighair on Thu, 10 February 2011 08:11
		Re: Market Research 101 By: David Fanning on Thu, 10 February 2011 07:59
		Re: Market Research 101 By: pgrigis on Thu, 10 February 2011 07:30
		Re: Market Research 101 By: Mike Potter on Wed, 09 February 2011 23:53
		Re: Market Research 101 By: SonicKenking on Wed, 09 February 2011 16:04
		Re: Market Research 101 By: penteado on Wed, 09 February 2011 15:41
		Re: Market Research 101 By: David Fanning on Wed, 09 February 2011 15:10
		Re: Market Research 101 By: Paul Van Delst[1] on Wed, 09 February 2011 14:53
		Re: Market Research 101 By: David Fanning on Wed, 09 February 2011 14:14
		Re: Market Research 101 By: Jean[2] on Wed, 09 February 2011 14:03
		Re: Market Research 101 By: cgguido on Fri, 11 February 2011 11:27
		Re: Market Research 101 By: Paul.Bowyer@gmail.com on Fri, 11 February 2011 01:46

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